The Collection

Private London Residences for Short Stays

Each residence in the Aster & Row collection has been chosen for the same reason: it is a genuinely beautiful private home, in one of London's most desirable postcodes, run to a hotel-grade standard. Our portfolio sits between the world of luxury hotels and the anonymity of mainstream short-let platforms — closer in spirit to a private members' club than to a rental platform.

Most guests find us through introductions: family offices, private travel designers, and returning UHNW clients planning a London season, a Championships visit, or a longer family stay between properties. Every stay is arranged privately around the residence and your dates. Read our London neighbourhood guides, explore our Wimbledon 2026 Championships stays, or speak to our in-house concierge team.

Anchoring the collection are two flagship homes — the seven-bedroom luxury Fulham townhouse with its open-plan garden living, and the private luxury Wimbledon mansion within walking distance of the All England Club. Around them sits a tightly edited group of townhouses, lateral apartments and family villas across Knightsbridge, Chelsea, Kensington and St John's Wood, each managed in-house and shown by appointment.

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