Private Luxury Residences in London
The Experience

Private Luxury Residences in London

An Aster & Row residence is an entire private London home — its own front door, reception rooms, kitchen and bedrooms — run with the service infrastructure associated with London's finest hotels. Every residence can be arranged privately for stays of a considered length, subject to residence and dates.

What an Aster & Row Residence Is

Each residence is a substantial private house or townhouse of four to seven bedrooms in Knightsbridge, Chelsea, Fulham, St John's Wood or Wimbledon. Homes are selected for location, scale, privacy and the quality of their interiors, and every stay is prepared and supported by our private client team.

How It Differs from an Ordinary Short Let

A conventional short let is a set of keys and a cleaning schedule. An Aster & Row stay is arranged personally: the residence is prepared before arrival, housekeeping is scheduled around the household, and a single point of contact coordinates chefs, chauffeurs and reservations throughout the stay.

How It Differs from Several Hotel Suites

A large family in a hotel is often spread across several suites and floors, with no shared living room and no private kitchen. A residence keeps the whole party under one roof, with private dining, children's and staff bedrooms, and no lobby to pass through. The trade-off is that a hotel offers on-site restaurants and a 24-hour front desk, while a residence brings service to you on request.

Considered Stays, Privately Arranged

Every Aster & Row residence can be arranged privately for stays of a considered length, subject to residence and dates, for several weeks or a full London season. Pricing is shared privately and tailored to the residence, dates and services requested.

The Service Layer

Where requested and available, stays can include private chefs, butler service, daily or enhanced housekeeping, chauffeurs and airport transfers, pre-arrival provisioning, restaurant reservations, childcare, in-residence treatments and security. Some services are delivered by trusted independent specialists whom we coordinate on your behalf.

Who These Residences Suit

International and multi-generational families, private principals travelling with staff, family offices, executive assistants arranging a stay for a principal, and luxury travel advisors placing clients in London.

Privacy and How Enquiries Work

Residence addresses are shared only once a stay is being arranged. Share your dates, party size, bedrooms required and preferred neighbourhood, and we reply personally — usually within one business day — with a private proposal of suitable residences and services.

  • 4–7 bedroom whole private homes
  • Stays arranged privately, by residence and dates
  • Private chefs, butlers and chauffeurs on request
  • Hotel-standard housekeeping
  • Private gyms and cinemas at selected residences
  • Dedicated private client contact
Frequently Asked

Good to know.

How long can I stay?
Stays are arranged privately around the residence and your dates, from a short London visit to a full season. Our team confirms suitable options when you enquire.
Are chefs and butlers included?
Services are arranged on request and quoted in your private proposal, so you only pay for what the household needs.
Can an assistant or travel advisor enquire for me?
Yes. Many enquiries come from executive assistants, family offices and travel advisors acting on a guest's behalf.
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Share your dates, group size and area preference. Our team will respond with a curated shortlist, availability and tailored next steps within one working day.

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